Articles

Strategic marketing communication as a driver of public trust and support for non-profit organisations in Slovakia

Mária Fuseková

132    86

Value-behavior gap in digitally communicated sustainability: evidence from the fast fashion segment

Lucia Almaksus

312    250

Insights into neorealism's enduring relevance: The grey zone as an arena of great-power competition in the 21st century

Vladimír Andrassy, Martin Ondruš, Boris Ďurkech

710    447

Insights into transformation of European security policy in the light of the war in Ukraine and escalating geopolitical changes

Radoslav Ivančík, Jiří Dušek

607    433

An experimental analysis of artificial intelligence (AI) use for traffic monitoring in urban environments

Kateryna Hazdiuk, Yuliana Bilak, Liliia Shumyliak, Luboš Cibák

722    562

Impact of European youth strategy awareness and participation in EU activities on youth European citizenship: case studies of Bulgaria, Romania and Slovakia

Daniel Vankov, Ingrid Sfet, Borislav Vankov, Dávid Jankovszky, Éva Molnár

2614    835

Implementation of effective solutions to the crisis tasks and its regional management

Matúš Grega, Pavel Nečas

2476    982

Business environment analysis based on the Doing Business: case study Slovakia

Michal Fabuš, Tomáš Dudáš, Eva Cihelková

3780    1412

Small and medium enterprises in regions - empirical and quantitative approach

Ladislav Mura, Zuzana Hajduová

4720    1759

Measuring and evaluating education quality of future public administration employees at private university in the Slovak Republic

Luboš Cibák, Vojtech Kollár, Stanislav Filip

3594    1531