Received: 2020-11-15  |  Accepted: 2021-03-31  |  Published: 2021-06-30

Title

Intrinsic alignment with strategy as a source of business sustainability in SMEs


Abstract

This article presents an analysis of the degree of intrinsic alignment with the strategy as a source of business sustainability in the SMEs dedicated to the manufacturing sector in the region of Tacna, Peru. It was framed in a non-experimental research design of field-transaction, a survey was applied (questionnaire with 32 items with a Likert scale validated in the opinion of 3 experts with an Alpha Cronbach coefficient of 0.95(Excellent) to a random sample of 247 directors and managers. The data were analyzed through the descriptive statistics (SPSS25) to know the behaviour of the variables under study. In order to test hypotheses, the chi-square statistic was applied (categorical variables, ordinals and unit of analysis greater than 30 subjects). The main findings show that the degree of intra-strategy alignment is 4.46 (excellent alignment of the Intrinsic with the strategy) and business sustainability resulted in 4.23 (high business sustainability). In conclusion, there is a relationship between the intrategy alignment and business sustainability in the SMEs of the manufacturing sector of the Tacna-Peru Region with a strength of 0.691 (strong relationship).


Keywords

intrategy, strategy, business sustainability, SMEs, COVID-19, Industry 4.0


JEL classifications

E30 , E32


URI

http://jssidoi.org/jesi/article/828


DOI


Pages

377-388


Funding

This research was supported by the project, which has received funding from research and innovation programme of the Centro Internacional de Investigación y Desarrollo (CIID) Montería, Colombia.

This is an open access issue and all published articles are licensed under a
Creative Commons Attribution 4.0 International License

Authors

González-Díaz, Romel Ramón
Centro Internacional de investigación y Desarrollo, Montería, Colombia https://ciid.com.co
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Guanilo-Gómez, Santos Lucio
Jorge Basadre Grohmann National University, Tacna, Peru http://www.unjbg.edu.pe
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Acevedo-Duque, Ángel Eduardo
Autonomous University of Chile, Providencia, Chile https://www.uautonoma.cl
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Campos, Jorge Suárez
Universidad Mayor, Santiago, Chile https://www.umayor.cl
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Cachicatari Vargas, Elena
Jorge Basadre Grohmann National University, Tacna, Peru http://www.unjbg.edu.pe
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Journal title

Entrepreneurship and Sustainability Issues

Volume

8


Number

4


Issue date

June 2021


Issue DOI


ISSN

ISSN 2345-0282 (online)


Publisher

VšĮ Entrepreneurship and Sustainability Center, Vilnius, Lithuania

Cited

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References