Received: 2019-08-16  |  Accepted: 2019-11-06  |  Published: 2019-12-15

Title

Business scaling through outsourcing and networking: selected case studies


Abstract

A business scaling on the basis of outsourcing and creation of an entrepreneurial network is discussed in this article.The network allows to expand the resource capabilities of its member enterprises. This aspect seems significant in the case of the inadequacy of researches that consider the period of the emergence of network structures. The proposed nanocorporation model assumes a network of independent, specialized supplier companies with a small coordinating integrator. In nanocorporations, the core company outsources most of its functions and develops its main competency, specializing in planning, corporate management, and marketing. An expanding affiliate business network provides fast business growth, minimization of costs, high mobility. The article examines the process of creating an entrepreneurial network using the example of three Kazakhstani small and medium-sized businesses. On the basis of the analysis, the stages of the decision-making sequence are proposed while creating a network. Case study method is used as the main one in the work.


Keywords

network, outsourcing, nanocorporation, entrepreneurship, small and medium business (SME)


JEL classifications

M13 , L25 , L26


URI

http://jssidoi.org/jesi/article/451


DOI


Pages

1480-1495


Funding


This is an open access issue and all published articles are licensed under a
Creative Commons Attribution 4.0 International License

Authors

Mussapirov, Khayrolla
Almaty Management University, Almaty, Kazakhstan http://www.almau.edu.kz
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Jalkibaeyev, Jeksen
Almaty Management University, Almaty, Kazakhstan http://www.almau.edu.kz
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Kurenkeyeva, Gulnara
Almaty Management University, Almaty, Kazakhstan http://www.almau.edu.kz
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Kadirbergenova, Aizhan
Almaty Management University, Almaty, Kazakhstan http://www.almau.edu.kz
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Petrova, Mariana
St. Cyril and St. Methodius University of Veliko Turnovo, Veliko Tarnovo, Bulgaria http://www.uni-vt.bg
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Zhakypbek, Lyailya
Almaty Management University, Almaty, Kazakhstan http://www.almau.edu.kz
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Journal title

Entrepreneurship and Sustainability Issues

Volume

7


Number

2


Issue date

December 2019


Issue DOI


ISSN

ISSN 2345-0282 (online)


Publisher

VšĮ Entrepreneurship and Sustainability Center, Vilnius, Lithuania

Cited

Google Scholar

Article views & downloads

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