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JCR Category: Business in ESCI edition

Entrepreneurship and Sustainability Issues Open access
Journal Impact FactorTM (2025) 1.5 Q3
Journal Citation IndicatorTM (2025) 0.25 Q4
Received: 2024-08-11  |  Accepted: 2024-11-27  |  Published: 2025-06-30

Title

Young professionals in a corporate environment: how control affects their creativity and motivation


Abstract

The present study investigates young professionals' perceptions of the balance between control and creativity in the workplace. The study focuses on the relationship between control and creativity for young professionals. At the same time, the study explores how different management approaches influence creativity, motivation and innovation potential in young employees. One of the leading concerns with deeper digitalisation is increased control over work processes. Therefore, the opinion of young professionals who start and develop their professional experience in a highly digital environment is critical, especially regarding creativity, as they are the natural carriers of innovative thinking. The survey (n=257) results reveal a deep tension between control and creativity in the modern workplace. Most young professionals feel that control dominates their organisations – bureaucracy, hierarchy, lack of trust and limited access to real implementation of ideas. Only a small proportion – around 15-25% – feel they have the freedom and support to create entirely. According to young professionals, the main obstacles to creativity are strict control and bureaucracy (in the first place), followed by insufficient trust from management, lack of implementation of ideas, expectations for performance, lack of initiative, exhaustion and lack of communication within the team. At the same time, factors that most strongly stimulate creativity are freedom of action and the opportunity to experiment; a supportive, open environment to ideas; challenging tasks and flexibility in work; participation in team and cross-functional collaboration.


Keywords

creativity, control, digitalization, Human Resource Management (HRM)


JEL classifications

O31 , M21 , M51


URI

http://jssidoi.org/jesi/article/1323


DOI


Pages

439-456


Funding

The present article is published with the financial support of the University of National and World Economy (Sofia, Bulgaria), under the Project N NID-NI-10/2023/А (“Developing Strategies for Digital Human Resource Management in Innovative Business Organizations”).

This is an open access issue and all published articles are licensed under a
Creative Commons Attribution 4.0 International License

Authors

Angelova, Miglena
University of National and World Economy, Sofia, Bulgaria https://www.unwe.bg
Articles by this author in: CrossRef |  Google Scholar

Journal title

Entrepreneurship and Sustainability Issues

Volume

12


Number

4


Issue date

June 2025


Issue DOI


ISSN

ISSN 2345-0282 (online)


Publisher

VšĮ Entrepreneurship and Sustainability Center, Vilnius, Lithuania

Cited

Google Scholar

Article views & downloads

HTML views: 1833  |  PDF downloads: 1188

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