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JCR Category: Business in ESCI edition

Entrepreneurship and Sustainability Issues Open access
Journal Impact FactorTM (2024) 1.3 Q3
Journal Citation IndicatorTM (2024) 0.26 Q4
Received: 2024-01-15  |  Accepted: 2024-04-20  |  Published: 2024-06-30

Title

Impact of digitalisation on companies' performance during COVID-19


Abstract

The main objective of this paper is to investigate how different digitalisation measures have affected business performance in Czech companies during the pandemic. A questionnaire survey of Czech companies from various business sectors was used for data collection. The sample was defined randomly based on voluntary completion. For testing the hypotheses, the instruments used were one-factor ANOVA, Pearson Chi-square test. The study determines the digitalisation measures used and the change in the level of digitalisation of business processes. It provides an overview of the short-term impact of the measures on business performance. It confirmed the link between the growth in the level of digitalisation of external communication and the business sector (for industrial enterprises). Confirmed the association between the digitalisation of product offerings and service measures) and the level of digitalisation of marketing, the level of the website, the education and training of staff (measures), and the level of external communication. The association between the measures taken and the enterprise's financial situation during the pandemic was not confirmed. The results are limited to the Czech environment and the pandemic period. Due to how the sample is defined, insights regarding the wholesale and retail sectors are inconclusive. The study does not take into account long-term follow-up of changes.


Keywords

general management, management of non-government organisations, research methods, business processes


JEL classifications

M21 , L14 , L26


URI

http://jssidoi.org/jesi/article/1203


DOI


Pages

260-275


Funding


This is an open access issue and all published articles are licensed under a
Creative Commons Attribution 4.0 International License

Authors

Talíř, Milan
Brno University of Technology, Brno, Czech Republic https://www.vutbr.cz
Articles by this author in: CrossRef |  Google Scholar

Chytilová, Ekaterina
Institute of Technology and Business in České Budějovice, České Budějovice, Czech Republic https://www.vstecb.cz
Articles by this author in: CrossRef |  Google Scholar

Journal title

Entrepreneurship and Sustainability Issues

Volume

11


Number

4


Issue date

June 2024


Issue DOI


ISSN

ISSN 2345-0282 (online)


Publisher

VšĮ Entrepreneurship and Sustainability Center, Vilnius, Lithuania

Cited

Google Scholar

Article views & downloads

HTML views: 1171  |  PDF downloads: 367

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